Work
About
Work
About
La Mode
La Mode: Crème de la Beat
a brand extension for Spotify
LA MODE IS a collection of:
ICE CREAM, ICE CREAM TRUCKS, AN APP, A COMPLETE BRANDING IDENTITY, A SOCIAL CAMPAIGN, AND A DYNAMIC LOGO.
We’re not just following the flavor of the week, we create and deliver the flavors of the moment.
Let’s take it back to when the bells of the ice cream truck are heard from around the corner.
Muffle ice cream screams with rhythm and bass. Curate moods with scoops and tunes, and shake what ya momma gave ya.
La Mode is up with the times and on top of trends. Our music plugs you in, while our ice cream transports you.
Acknowledge all bets are off as chaos ensues. Put all games on pause and gather coins from the couch.
We’re looking for the rest of us who haven’t grown up.
We’ll rewind the anthems of summers past.
Groove a little and put tomorrow on pause.
Then discover the songs that’ll define today.
original photography:
craving more detail? our brand books:
as a CD case:
as a 7” vinyl:
and as a full length record:
The app
In the app you can:
locate ice cream trucks, view the menu while waiting in line, and request songs to add to the queue.
CREDITS:
LA MODE, 2018/ copywriting:
GREG PATON-ASH
,
ALEX escaleRA
/ AD’S:
ALEX KING
All
Jamba Juice- Focus Brands
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ReCreate
Slalom
Marco Polo: Website & Branding
Shaky Knees: Website Design & Development
7-Eleven
Rents: App & Branding
Georgia Pacific
La Mode: Brand Extension
Il Makiage: Integrated Campaign
Douglas & Sound: Digital Publication
Incanito: Product Design
The Case for Periods: Branding & Product Design
Um Yeah: Interactive Design
LOGOS
Illustrations & Extras
Heinz: ASMR Campaign
Meauxbile: Tourism Campaign
Jamba Juice- Focus Brands
Freelance
ReCreate
Slalom
Marco Polo: Website & Branding
Shaky Knees: Website Design & Development
7-Eleven
Rents: App & Branding
Georgia Pacific
La Mode: Brand Extension
Il Makiage: Integrated Campaign
Douglas & Sound: Digital Publication
Incanito: Product Design
The Case for Periods: Branding & Product Design
Um Yeah: Interactive Design
LOGOS
Illustrations & Extras
Heinz: ASMR Campaign
Meauxbile: Tourism Campaign